MEL - External Communications Strategy
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Citation
Amanda Munger. (12/1/2021). MEL - External Communications Strategy.
Abstract
In the following report, you will find specific strategies outlined to expand MEL’s Twitter and YouTube channels, as well as suggestions for expansion into other social media platforms such as Facebook and LinkedIn. These strategies will help drive audience growth and engagement over the next two years. These strategies can be continually developed and adjusted as MEL establishes what content results in the most engagement and based on the best allocation of resources.