Promoting Markets for Agroecological Products in Tunisia: Challenges and Policy Recommendations


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Boubaker Dhehibi, Hassen Ouerghemmi, Zied Idoudi, Rania Soula, Aymen Frija. (28/11/2025). Promoting Markets for Agroecological Products in Tunisia: Challenges and Policy Recommendations. Beirut, Lebanon: International Center for Agricultural Research in the Dry Areas (ICARDA).
Agroecology is emerging as a critical and transformative approach to making Tunisia’s food systems more sustainable, resilient, and equitable. However, the effective commercialization of agroecological products is severely limited by deep-rooted structural challenges. Although Tunisia’s agroecological potential is widely recognized, as evidenced by substantial support from NGOs, farmer-led initiatives, and dedicated national and international programs, the supporting market infrastructure remains fragile, fragmented, and undercapitalized. This creates a significant bottleneck that must be strategically explored to fully realize this potential. Without well-developed value chains, farmers struggle to access fair markets, limiting their economic returns and discouraging wider adoption of agroecological practices. Moreover, insufficient investment in processing, storage, and distribution systems undermines product quality and market reach. Addressing these gaps through targeted policy reforms, improved financing mechanisms, and capacity-building initiatives is essential to strengthen market linkages, enhance product competitiveness, and empower local communities. Ultimately, fostering a robust commercial environment for agroecological products can drive rural development, promote environmental sustainability, and ensure food sovereignty in Tunisia.